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Customer Data Platform
CUSCOMER DATA PLATFORM - CDP
Optimizing the customer experience with a powerful data system, helping businesses build detailed customer profiles and personalized interactions, from basic information collection to managing and storing every interaction process.
1. Data Collection and Analysis from Diverse Sources
The software is not just a collection tool; it is an intelligence that synthesizes data from various sources. Integrating them to create a comprehensive and detailed customer data platform, providing a robust and multidimensional database for businesses.
2. Managing Basic Customer Information
Establishing a solid foundation by managing the fundamental information of customers, including their names, birthdates, addresses, membership levels, total spending, and the number of orders made. A comprehensive approach to gaining deeper insights into each customer and creating a personalized experience.
3. Building a Comprehensive Customer Profile
Developing a comprehensive customer profile by tracking every touchpoint, from the initial engagement to subsequent interactions. Storing purchase histories and lists of products bought helps businesses gain a profound understanding of customer needs and preferences.
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